OSAGE BEACH, Mo. - The front porch swings from Jimmy Buffett's hit song, "Margaritaville," will not be going up at Tan-Tar-A at Lake of the Ozarks as fast as first anticipated. All those "tourists covered in oil" also won't see a new name on the resort and conference center for nearly two years.
Tan-Tar-A will keep its name, contrary to a news release issued on Thursday morning. Fred Dehner, general manager of the resort and conference center, said in a telephone interview late Thursday afternoon that, starting in the spring of 2019, it will be known as Tan-Tar-A, a Margaritaville Resort. Dehner also said Tan-Tar-A will remain open without interruption, and renovations will start this fall, not immediately as the news release said.
Driftwood Acquisitions and Development of Miami, Fla., recently purchased Tan-Tar-A. Dehner says the 500-member staff will remain the same, and they're excited about coming changes.
Driftwood plans extensive renovations starting after this summer season, including facelifts on all the buildings, a lakeside Land Shark Bar and Grill, an It's 5:00 Somewhere poolside bar, and Margaritaville accents throughout the resort.
Margaritaville is a lifestyle escapism brand inspired by the lyrics and lifestyle of singer, songwriter and author, Jimmy Buffett. We asked some repeat resort visitors and local residents for their thoughts.
“I can't believe it! I'm so excited! I love that; that's going to make it ten times better!” said Daysia Hale.
“Yeah, it could use some updating a lot of places in the resort, because it's been there a long time,” said Chris Hertzler.
Dehner says most of the guests at Tan-Tar-A likely don't know anything about the purchase, and their vacations are going on uninterrupted.
Original report (with erroneous information), based on news release on Thursday morning:
Margaritaville Holdings and Driftwood Acquisitions & Development (DAD) said Thursday that they’ve rebranded Tan-Tar-A Resort at Lake of the Ozarks as a Margaritaville resort. The new name is effective immediately.
Tan-Tar-A Resort is a 500-room lakefront property. It includes 27 holes of golf at two courses, a 103-slip marina, eight food and beverage venues, a full-service spa and salon, a fitness center, horseback and pony riding, and numerous sports facilities including tennis, basketball and beach volleyball courts. Indoor and outdoor pools are throughout the property, as well as a 20,000 square-foot indoor waterpark. It hosts corporate meetings, incentive retreats and social functions at more than 91,000 square feet of event space. It also has a wedding chapel.
DAD recently acquired Tan-Tar-A. DAD is a privately held investment firm specializing in the acquisition and development of hotel assets.
“It’s a dream come true for us to partner with Margaritaville, as we help to rebrand Tan-Tar-A,” said Carlos Rodriguez, chief executive officer of DAD. “The Tan-Tar-A acquisition has helped us reach our 2017 growth goal already, just halfway through the year.”
The companies say renovations will start immediately and will touch all facets of the property, incorporating Margaritaville’s signature ‘casual-luxe’ design elements. The resort will remain open during the phased conversion.
For more information on Margaritaville, visit www.margaritaville.com. Follow Margaritaville on Facebook at www.facebook.com/margaritaville, and on Twitter and Instagram at @Margaritaville.
For more information on DAD, visit www.dadlp.com.
About Margaritaville (from news release)
Margaritaville is inspired by the lyrics and lifestyle of singer, songwriter and author Jimmy Buffett, whose songs evoke a passion for tropical escape and relaxation.
Margaritaville has nine destination resorts/hotels across the southeastern United States and Caribbean and 20 additional locations in active development, four gaming locations, and more than 60 food and beverage locations including signature concepts such as Margaritaville Restaurant, award-winning JWB Prime Steak and Seafood, 5 o’Clock Somewhere Bar & Grill and LandShark Bar & Grill.
More than 15 million travelers every year change their latitude and attitude with a visit to a Margaritaville resort, residential real estate destination, vacation club, vacation home rental and restaurant.
Consumers can also escape everyday through a collection of Margaritaville lifestyle products including apparel for men and women, footwear, frozen concoction makers, home décor and more. Additionally, the brand’s food, beverage and spirits lines – including Margaritaville tequilas, rums, LandShark Lager and Island Tea – have delivered authentic, tropical escapism to fans around the world since 1977.
The announcement about Tan-Tar-A on Thursday included a similar rebranding and renovation of Flamingo Beach Resort & Spa in Costa Rica.