KY3, KSPR and the Ozarks CW announce changes

KY3, KSPR and the Ozarks CW General Manager Brian McDonough announced several changes inside the organization today.

McDonough announced that the stations have consolidated separate newsrooms into a single, more efficient news gathering organization. “It had been increasingly difficult to properly divide resources between our two separate newsrooms. Our world is changing, and the demand for immediate original local content continues to grow across all our news platforms. We needed to adjust our staffing to reflect the changes around us.”

McDonough explained, “We will double the number of people on our staff who are actively pursuing local news stories on a daily basis. In today’s world where national news and information is at your fingertips on your phone, on your computer and on your tablets, we need to do more of what we do best … telling local stories about the Ozarks and those things that affects all of us who live here. Our mission is to help our viewers better live, work, play, shop and raise a family in the Ozarks.”

KY3 has long been the leading choice for news and information in the Ozarks, and it is one of the highest rated NBC Affiliates in the country. Effective 8/19/17, a combined KY3/KSPR news team will create original weekday newscasts for KSPR at 11:00AM and at 4:00PM. The combined news operation will simulcast on KY3 and on KSPR combined and improved local newscasts during the following time periods, M-F 5:00-7:00AM, M-SA 6:00PM, Sunday 5:00PM and M-SU 10:00PM.

As a result of these programming and operational changes, KY3 will be able to expand the KY3 noon news to one hour and add a fourth hour of Ozarks Today at 8:00AM on the Ozarks CW beginning in September.